Milan kicked off Fashion Week with Gucci’s ‘Alchemist’s Garden’ themed showing. Alessandro Michele crafted what we call a spectacle, at the very least.
The invite was a vinyl featuring readings from Florence Welch and A$AP Rocky, who were both in attendance.
A$AP wasn’t the only hip hop reference in the Gucci invite. What are we going to do with all this future? was written by Artist, Coco Capitan in Drizzy-esque hand, comparable to the 2015 meme-able mixtape cover, If You’re Reading This It’s Too Late.
Gucci’s set had us tripping. ‘Illuminatus?!’ we hear you shriek. Maybe not, but there was a pyramid, encircled in a plexi glass tunnel that models walked through in fantastical ensembles.
It was as glorious as you’d expect from a luxe brand, replete with very Gucci tropes. Only Michele could mesh UFO X botanical vibes without fail. Snakeskin, floor length sequined gowns, a gamut of headdress (hats, headbands, headscarves quasi beanies, face coverings), patent dungarees, jewel encrusted insects, oriental two pieces, pink and a new logo t-shirt that offered irreverence most comparable to Loewe. Common sense is not that common – wearable AND relevant.
Michele combined a futuristic collection of mens and womenswear, setting a record for the first Gucci gender unified show (40:60 split of the 120 looks, if you must know).
Michele’s F/W 17 may be a subtle nod to equality between genders and sexual orientation. Fashion proves it can prod the political and push the hard questions. Michele proves it can negate its superficial stigma. Ultimately, fashion transcends the ‘clothes’.
Enough, rambles.
Just, WATCH.
Words by Leah Teperski