In the mid-90s, NYC skate culture was coming into it’s own, turning the grimey and graffiti covered streets into the private playgrounds of skaters.

With a 35mm Nikon in hand, NY photographer Giovanni Reda captured the subculture in its colourful, raw glory. Reda told The Creators Project, “In the mid-90s, the NYC skate scene had a huge impact on the world of skateboarding. Every one of these images has a story of why it’s important. The styles these guys had, combined with the trick selection of NYC as a background always adds to the photo.”

The full 30 prints documenting the height of the NYC skate scene taken by Giovanni Reda line the walls of the Diamond Supply Co store in SoHo but check some of the best shots below.